Wednesday, June 20, 2007

22 Ways to Attract Clients As A Wedding Coordinator

As some that is in business for themselves, It's not very easy to find and keep clients quickly and have them coming consistently.

Here are a few effective marketing strategies specifically for wedding coordinator that you can use to take your Business to the next level.

1. Narrow down your niche


2. Create an educational based website to teach couples how to do business with you.


3. Focus on the top 5 or 10 couples for referral


4 Write articles for wedding publications and websites in your industry on you expertise


5. Don't make selling the focus of your business, focus on how your service can best solve the clients problems and value to them


6. As a Wedding planner talk about how your service can benefit them not how you would benefit them.


7. Ask client for memorable testimonies


8. Make a list of centre of influence, those who has the same audience as a you


9. Make couples feel special


10. Strive for 100 referral client based business.


11. Put your expertise on and sell it. (People love information)


12. Create a script that works for your small business and memorize them.


13. Remember to book your follow up call


14. Become a speaker in your business


15. Create client case studies


16. Come up with a clever #800 number


17. Brand yourself


18. Use an email signature as a customer attraction strategy. NEVER send an email that doesn't give a great commercial for you and your business.


19. Have a powerful voice mail that attract clients


20. Always offer a guarantee. Reversing the risk doubles your business


21. Get out of the house.


22. As a Wedding Coordinator do business with other people in the wedding business. Start doing some joint venture.

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